Directly involved in operating and developing businesses in high-end services and internal operations, I’ve come to realize one thing clearly: talent is not just an asset – it is the foundation for sustainable growth and meaningful differentiation.

That’s why my partners and I founded Asia White Collar (AWC) with a clear vision: to build a recruitment ecosystem where quality of talent takes center stage – not only meeting technical requirements, but also aligning with the culture, pace, and growth ambitions of modern businesses.

AWC is more than just a recruitment firm. We are partners in progress, architects of teams, and at times, the ones who help companies discover the “missing piece” they didn’t know they needed.